Ladies and gentlemen, collectors and couch adventurers; prepare your magnifying glasses and remote controls because Netflix’s crown jewel of collectible culture, “King of Collectibles: The Goldin Touch,” is slated for a third rendezvous with audiences. This announcement brings cause for celebration in both the hallowed halls of memorabilia fanatics and reality television enthusiasts. With Ken Goldin steering the proverbial ship, this season promises to delve even deeper into the trenches of the auction world, where fortunes are won, dreams sold, and stories etched into the annals of collectible history.
The show has become a darling of the streaming giant since its vibrant debut on the scene in 2023, quickly ascending to Netflix’s coveted Top 10 and nabbing a Critics Choice Real TV Awards nomination for Best Business Show, no less. Such accolades affirm the show’s magnetic appeal and the industry’s infectious intrigue. Despite Netflix’s coyness regarding an official launch date for the new season, the buzz is palpable among those who thrive on the pulse-quickening thrill of rare finds and bidding wars.
Ken Goldin, the charismatic torchbearer of the auction action, expressed sheer exhilaration about the series’ continuation. “We are thrilled to be back,” Goldin announced, radiating the allure of a man amidst an exhilarating era in collectibles. “It is an exciting time in the collectibles industry with new categories emerging, higher stakes and bids, and interest coming from everywhere. We love to share these incredible moments and stories with a wider audience,” he enthused. You can almost hear the gavel pounding in anticipation.
Alongside the return of this cultural gem is a lineup of top-tier production powerhouses. Wheelhouse’s Spoke Studios, Peyton Manning’s Omaha Productions, and Connor Schell’s Full Day Productions will once again lend their creative prowess, with eBay, collectors’ bazaar of the internet, adding its heft both on-screen and off. This collaboration is fitting, given eBay’s acquisition of Goldin in 2024 and its meteoric expansion into avant-garde collectible territories, punctuated by purchasing Studio Auctions, the go-to for cinematic relics.
It’s not all smooth sailing in the glittering world of auctions, however. The numbers do the talking: Goldin remains a formidable titan, accounting for over $32 million in trading card sales during just the month of June, significantly bolstering a June’s industry-wide record of $305 million. Yet, such a sizzling environment isn’t without its friction. A tempest recently brewed on social media when Fanatics Live CEO Nick Bell attempted to hop onto Goldin’s Instagram train, aiming to put a spotlight on Fanatics’ own auctions. The brazen strategy backfired, feeding fodder into the fast-paced rivalry that teeters into dramatic territory. This spat not only satiated gossip-hungry fans but also underscored the fiercely competitive collector’s realm where giants grapple for supremacy.
The show’s return propels the speculative frenzy surrounding Goldin and his constantly evolving auction house even further into the spotlight. As appetites whet across the globe, the feverish excitement of this passionate pursuit is undeniable. Collectors, whose hearts beat to the rhythm of investment and nostalgia, find their solace in the escalating stakes, where every prized possession comes with its own saga worth sharing—or perhaps hawking—for a small fortune to the highest bidder.
With no shortage of melodrama, industry shifts, and treasures hiding in the most unassuming attic corners, the third season of “King of Collectibles: The Goldin Touch” is poised to be a canvas where intrigue meets investment, and passion paints every frame. As Ken Goldin leads viewers into the coveting corridors of this booming universe, ready your popcorn and your paddles, because this journey is not only about what you collect, but whom you outbid. Rare finds, here we come!
